Monday, March 20, 2006

Chordia Food Products

Moneytimes has mentioned about this stock in Towertalk. The company is dividend paying (15 percent),low equity 2.58 crores,high book value Rs 55. The trigger is it is merging its Food procesing park with itself.At Rs 42 it looks like an attractive option as it will not just be a food procesing company but a company having a full fledged Food park.

There are some information extracted from company website and news papers
Chordia Food Products Ltd has informed BSE that a meeting of the Board of Directors of the Company will be held on March 07, 2006, to consider the proposal to amalgamate, subject to the approval of Central Government, Shareholders, Creditors, Stock Exchanges and the Hon'ble High Court at Mumbai, Agri Food Park India Ltd a closely held non listed public limited company with the Company .Chordia Food Products Ltd


New food park for Pune Chordia Food Products of India is to create a new food park near the city of Pune at a cost of some Rs1 billion (€20.9m) over the next seven years. According to a report from Business Line in 2002 , the 100-acre park is designed to help small and medium-sized food processing companies in the area compete on a level playing field with the bigger players.
Pradeep Chordia, director of the Chordia Food Park, told Business Line that the first two years would see a total investment of around Rs120 million, with five boutique companies, five small-scale producer and one or two medium-sized firms leasing the first few units.
Chordia said the Ministry of Food Processing had already sanctioned the food park status to the project and had contributed Rs40 million to develop various facilities.
The park was also negotiating a number of concessions with the local authorities, he said, adding that the national government had already sanctioned about 25 per cent capital subsidy with an upper limit of Rs5 million for the units to set up their venture. Talks were also on with banks for reduced interest rates for the units.
The park will offer companies a complete range of facilities from processing, packaging, transportation and finance, and would even help them to market the products.
The food park is one of many springing up around India as companies see the potential in the processed food industry there. Chordia said that just 2 per cent of India's total produce was processed as against 70 per cent in developed nations.
The food processing sector is getting sufficient importance at the Central level and can change the face of the rural India, if given a right direction, according to Mr Pradeep Chordia, Managing Director, Chordia Food Products Ltd and Chairman of the Pune chapter of the All India Food Processors Association . He welcomed the focus on food processing, which has been identified as a job creating sector and priority sector status in bank lending among other things
THE IDEA
While 60-70% of all produced fruits and vegetables are processed world wide, only 2% of indian production is simillarly processed. The fast changing food consumption pattern in india and the arrival of several multinationals on the scene has emboldened us to take a step ahead in the food processing industry.
Presenting Chordia Food Park where all like minded small & medium scale enterpreneurs can pilot their product journey from conceptualization to consumer markets.

THE MISSION
Facilitate setting up of food processing business in Chordia Food Park sprawling over a vast expanse by offering infrastucture, Incubation & the right Marketing strategies.

RIGHT BUSINESS DRIVERS
Chordia Food Products Limited have over 40 years of experiance in the food processing industry in areas of pickles, ketchup and other processed fruit and vegetableproducts.
Company holds a very high brand recall value among our consumers under the brand name Pravin having manufacturing units in Maharastra, Karnataka & Tamil Nadu. manufacture and market pickles, ketchup, instant mixes and salt under the popular brand names Pravin & Navin.
THE INFRASTUCTURE
When it comes to food processing: dish out the very best of infrastructure and support. The site, a vast, level area is supplied with abundant electric and water supply. Product testing in well equipped laboratories and hi-tech Quality Control facilities are also available.Assistance in assessing the viability of the project, procurement of machinery and raw materials, setting up of assembly line, packing, distribution and marketing will be provided to all the constituent units of the Chordia Food Park. Most importantly there will be a pilot plant where trials regarding the commercial viability of the product for national & export markets will be executed. also have common administrative facilities at the park. In short, Chordia Food park will provide the entire back end and front end support under one roof.

THE AMENITIES
Product Development Centre
Pilot Plant
Quality Control Laboratories
Cold Storage and Warehouse
Effluent Treatment Plant
Engineering and Maintenance
THE ADMINISTRATIVE FACILITIES
Seminar & Conference Halls
Market & Technology Information
Legal Guidance
Banking Services
VSAT connectivity
Communication Centre
Library
Canteen, Guest House
Exhibition HallCHORDIA FOOD PARK
Chordia Food Park, spread over a vast expanse of land is located at Shirwal; 55 kms. from Pune on Bangalore Pune Highway (NH4). It is about 200 km from the International Airport and from all weather sea port at Mumbai. Peaceful and located amidst the rich and fertile belt of Maharastra where skilled and unskilled labour is available in plently, the park will an ideal location for making an investment in Food processing Industry

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